Quincy Harris
Branded Content — Black in Golf (Web Series)
QUINCY HARRIS IS A SUCCESSFUL RADIO, TV, AND MEDIA PERSONALITY BASED IN PHILADELPHIA. HE CAME TO US IN EARLY 2022 WITH THE GOAL TO PRODUCE BRANDED CONTENT IN A NEW WEB SERIES BLACK IN GOLF.
Branded Content at its foundation is to tell a story or communicate a message that displays not what a brand does but lines up with the machine and tracks the target market of that brand. With Black In Golf, we designed it to be a short repeatable web series where our client, Quincy Harris, could host conversations surrounding what it is like being a black golfer. To highlight the racism of the past and what that means today in being a black golfer.