#1 Thing You Should Be Doing to Make Your VIDEO MARKETING Successful In 2023
As you move into the new year, I am sure you have a slew of new goals (as do we), and as you begin to develop your strategy to meet these goals, I would encourage you to focus on three video concepts to help you reach your goals.
Develop your marketing strategy to connect those values with your audience's values. Developing that value connection will build a deeper relationship between you and your target market.
If you haven't already, share your story. Video is the best medium for this but having it in a written format is also a significant value-add to your website.
DOUBLE DIP. This is our number-one video marketing tip for 2023. When creating marketing content (especially video), make that content with multiple platforms and use cases in mind.
BY JOSHUA STANLEY
FOUNDER & CEO OF LIFESTYLED MEDIA